We collaborate with you to define, prioritize, and plan how to position your company and achieve growth through marketing, advertising, design, and operations.
As a cannabis consultant, our mastery of strategy development and positioning of companies, products, and services set us apart from your average marketing agency, branding company, and PR firm that only focus on those specific services.
Developing a thoughtful and strategic marketing plan is one of the many keys to success when launching a new company, product, or service.
When developing a marketing plan, it’s important to identify on which channels you need to have a presence, what is the strategy for each of those channels, who is going to execute on those strategies, and at what pace will it be done.
We have developed and executed hundreds of marketing plans over the past 11 years. We always develop a marketing plan before executing any marketing initiatives.
Determining where to advertise and how to allocate spend to different mediums can be tricky. Billboards, digital, social media, etc. can all be great avenues, but they are not great for every product and brand.
Each company’s goals are different, thus the mediums through which you advertise, as well as, the creative direction for those specific ads should speak to what you are looking to achieve. When developing advertising plans, we dissect all possible advertising mediums, and develop copy and creative.
Strategy is the most important piece to executing a campaign or completing a project successfully. This is the basis of every campaign we run here. As we onboard with a new client or launch a new project we always work to establish a strategy before executing on anything. We are drivers of corporate strategy for large multi-state operators, as well as drivers of fundraising strategies for startups. We are the best strategic partner for any project, because for 11 years, we have done it all, and we have done it well.